Oddin.gg and InPlaySoft Join Forces to Deliver Esports Betting Infrastructure Across LatAm

InPlaySoft, a fast-growing iGaming platform provider with strong traction in Brazil and Spanish-speaking LatAm markets, has partnered with Oddin.gg to bring high-performance esports betting to its operator clients.

The integration brings Oddin.gg’s Odds Feed, Risk Management, BetBuilder, and Widgets to InPlaySoft’s B2B operator clients—including brands such as Viva Sorte, QGbet, GingaBet, 4Win, 4Play, and ZeroUm. With rising demand for esports and live engagement tools across the LatAm region—where titles like Dota 2 dominate in Peru, Counter-Strike 2 leads in Brazil, and eFootball continues to grow across markets thanks to the region’s enduring love of football—the partnership gives InPlaySoft’s clients a competitive, localized product right out of the box.

Latin America’s esports betting market reached approximately USD 130.7 million in 2024, with projections suggesting 7.4% CAGR through 2029. Meanwhile, Brazil alone is expected to generate more than USD 6.3 billion of Latin America’s projected USD 12.3 billion online gambling revenue by 2028. As regulation advances and operator competition intensifies, having a proven esports solution with built-in risk control and flexibility is becoming critical to success in the region.

Alex Rose, CEO at InPlaySoft, commented on the partnership:

“This partnership with Oddin.gg marks a major step forward for InPlaySoft and the clients we support across Brazil and Latin America. We were looking for a partner that understands the nuances of esports betting and can provide a solution that’s reliable, scalable, future-focused—and critically, profitable for our clients. Oddin.gg stood out for their technology, their experience, and their ability to support us for the years to come. We’re extremely excited about this positive impact  for our network, and our operators are very much looking forward to seeing Oddin.gg’s esports live and in action.”

Marek Suchar, Co-Founder and Managing Director at Oddin.gg added: 

“InPlaySoft is a strong partner with a clear view of where the market in Brazil and LatAm is heading—seeing esports as a critical element for future success. Just as importantly, they’re focused on delivering the highest quality solutions to their clients. What makes this partnership truly unique is that both sides understand the importance of building long-term, flexible, and reliable solutions. We’re glad to support InPlaySoft and their operators as they expand their esports offerings and grow their presence in Brazil and Latin America.”

ABOUT INPLAYSOFT

InPlaySoft is an innovative iGaming software provider that creates, delivers, and maintains scalable, stable, and fast-to-market platform technology for casino and sportsbook operators who demand not just success, but sustained growth.

Founded in 2021 after identifying a gap in a crowded market, the company took a fresh approach—rebuilding the iGaming platform model with a cloud-first foundation that enables operators to scale quickly, automatically, and with confidence. Whether offering a turnkey solution or a white-label platform, InPlaySoft is focused on helping its partners grow beyond expectations.

The company is built on three key beliefs: that partners are royalty, that long-term growth beats quick wins, and that there’s always room for improvement—even when delivering the best. As a globally local provider, InPlaySoft also embraces true “tropicalization,” adapting content and user experiences to reflect local languages, tastes, and market behaviors for stronger engagement and retention.
 

ABOUT ODDIN.GG

Oddin.gg is the number one B2B choice for esports betting, enabling the growth of its partners by providing an engaging esports betting experience through its end-to-end esports betting ecosystem. Oddin.gg’s clients benefit from its multi-award winning esports odds feed, risk management, iFrame solution, widgets, 24/7 content, bet builder, live esports data, and marketing services.

The company maximizes its partners’ profitability by combining automated infrastructure and machine learning algorithms with advanced data science. Oddin.gg powers solutions for Betano, ESPNbet, Stake, Allwyn, Dafabet, Betsson, Betway, OpenBet, Aristocrat, Vibra Gaming, Betby, and many more sportsbook and platform providers on a global scale.

Oddin.gg is currently licensed in Arizona, New Jersey, Colorado, West Virginia, Ohio, US, and Ontario, Canada, and is in the process of acquiring multiple more licenses in North America.