Oddin.gg, a leading B2B esports betting supplier, is making strides into South America with the establishment of a new Trading Hub based in Lima, Peru. This move aims to enhance the company's coverage of esports tournaments in the Western Hemisphere, optimize trading, and further address the needs of the growing regions.

The expansion brings greater efficiency to the company's trading operations, as matches in the Western Hemisphere can now be covered during the daytime, eliminating the challenges of night shifts posed by significant time differences to European time zones.

The newly-formed team in Lima will be an extension of Oddin.gg's existing European Trading team, which counts over 50 traders across more than 15 titles, including Counter-Strike: Global Offensive, Dota 2, League of Legends, Call of Duty, Valorant, and more.

Bookmakers utilizing the company’s esports betting ecosystem will enjoy extended and ever-growing real-time coverage of the esports tournaments globally, increased accessibility to Latin American and North American markets, and enhanced support from Oddin.gg's trading team.

"We see tremendous interest in esports betting in the United States, Canada, and Latin America as evidenced by our recent visits to events in Las Vegas, San Diego, New York, and Buenos Aires. This reaffirms our decision to expand into the American time zone, and educate the market about betting on esports" said Vlastimil Venclík, CEO and Co-founder of Oddin.gg.

"The new office in Lima is dedicated to our traders, and while we currently have almost 10 people on board, our plan is to grow the team to up to 40 trading specialists. Our long-term goal is to continue expanding in the United States, Canada, and Latin America, and the new Oddin.gg trading hub in Peru holds strategic importance in achieving that” added Venclík.

To date, Oddin.gg is providing its services to over 250 brands, including traditional bookmakers, esport-centric operators, and platform providers, with commercial success on every continent.

ABOUT ODDIN.GG

Oddin.gg is the number one B2B choice for esports betting, enabling the growth of its partners through its end-to-end esports betting ecosystem. Oddin.gg’s partners can take advantage of its multi-award winning esports odds feed, risk management, iFrame solution, widgets, 24/7 content, and marketing services.

The company maximizes its partners’ profitability by combining machine learning algorithms with advanced data science. Oddin.gg powers solutions for Betway, Yolo Group, LOOT.BET, Aspire Global, Altenar, Softswiss, and many more sportsbook and platform providers on a global scale.